RDZ Media Provides Best Practices for Using Mobile
New White Paper focuses on selecting the right marketing tools to help businesses grow and thrive in a mobile economy

NEW YORK -- Dec 15, 2011 / (http://www.myprgenie.com) -- Award winning Mobile -- Social media production  company RDZ Media Group http://www.rdzmedia.com recently announced the publication of a white paper entitled, "Mobile Apps vs. Mobile Websites? Which one is right for your business? Each year thousands of dollars are lost due to loss productivity and alienation of the market. The whitepaper was created to help businesses reduce unnecessary time cost, and assist them understand the difference a between mobile app and mobile website and help businesses in selecting the best platform for their marketing needs.

"The white paper was produced in response to the public's desire in understanding the difference between mobile apps and mobile websites," said Stephen Jackson General Manager, RDZ Media Group, LLC. "More importantly, we want to help businesses make the most informed decision when it comes to selecting the best tools for marketing their businesses.

The white paper provides an in-depth analysis of mobile apps and mobile platforms. The paper discusses the benefits of using each platform and examines the differences between the two to help companies build and execute the best strategy in building their platform.

According to the white paper, approximately 3.6 Billion people use a mobile phone and over 285 million people are mobile subscribers. By 2014, it is estimated that mobile devices will be the most common way of accessing the Internet. Given these statistics, the mobile market is expected to be the dominant effective marketing tool in the world. Selecting the most effective platform will be a key factor in increasing product knowledge, improving marketing results and increasing marketing reach.

To download a free copy of the white paper, visit: http://www.rdzmedia.com/whitepaper-mobile-apps.

About RDZ Media Group, LLC

RDZ Media Group is a multiple award winning Mobile -- Social Media production company specializing in producing assets in new media, social media and traditional media. RDZ produces apps for tablets and Smartphones, manages social media programs for companies and produce new media assets for clients who are looking to "Extend Their Brand Beyond the Event" otherwise known as their EB2(tm) service. RDZ Media Group has presented workshops on effectively using Social Media to build brands and income, as well as authored several white papers and a book on utilizing Twitter. To find out more information about RDZ, visit: www.rdzmedia.com.

Contact: Stephen Jackson, stephen.jackson@rdzmedia.com, 646 530 8632
Contact: Niel Jurist, info@jprc.net, 6142048722

Category: Electronic Commerce, Advertising, Multimedia & Internet, Marketing, Social Media, Multimedia, Online & Internet, Telecommunications
Word Count:416
Tags: mobile, mobile apps, mobile app development, mobile website development, mobile statistics, mobile stats, mobile platform, smartphone, cell phones, smartphone market, mobile whitepaper, mobile marketing whitepaper, Mobile websites, Mobile Commerce
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RDZ Media Group, LLC

RDZ Media Group a multiple award winning Mobile - Social Media agency who are O.G.M.s (Original Geek Marketers). We combine our two passions technology and marketing to create products and services that Extend Your Brand Beyond the Event. We call it EB2™ and it’s our methodology that combine our 15 years of Internet/Social Media marketing with our 17 years of creating viable technology solutions. The benefit of our methodology is we develop tools and processes that allow your business to use the power of Social Media and Mobile Marketing to generate increased profits for your company.