AZ / December 8, 2009 / (http://www.myprgenie.com) -- Many small business owners, marketers, solo-practitioners fail to use social media just because they don't know how to use it or don't understand how effective it can be in growing their businesses.

Sedona's 1st Social Media Conference is aimed at teaching how this audience can use social media networking successfully and use it to their advantage. The attendees will learn how to get found; how to promote themselves and how to convert their clients to take action.

The Hilton Hotel & Spa, on 90 Ridge Trail Drive, Sedona - in Oak Creek, has partnered up with Heart@Work to coordinate the Social Media Conference. January 14, 2010 kicks off with a Tweet Up & January 15, 2010 is an all day experiential program starting at 7:00am - 5:00pm

The conference was coordinated because so many people that Mari-Lyn works with, they have no idea how to use social media marketing, what it can do for their business and don't know who they can ask for help or they just don’t know how to get their 'social net' working for them or how effective it can be. From a customer service perspective it's a quick way to get a solution; from a marketing position it's your #1 Advantage in reaching your audience or niche.

Sheryl Curtis is a Regional e-commerce Manager for Hilton International - Mari-Lyn Harris is a Social Media Coach at Heart@Work.