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| Publicity made Simple |
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| Press Release | View all Collaterals of Paul DelColle |
| Title: | MELVIN VAN PEEBLES SIGNS MyPRGenie AS AGENCY OF RECORD | |
| Status: | Published | |
| Release Date: | Apr 04, 2008 | |
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773_1216_CONFESSIONSOFA_DIGITALPOSTER.jpg 773_1216_Doofus_trailer_0101.flv |
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| Logo: | No Logo available | |
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| Tags: | melvin van peebles, myprgenie, announcement, agency, tribeca, film festival, cinema, movies, video, trailer | |
| Summary: | ||
| Iconic Filmmaker Now Relies on MyPRGenie's Resources and Proprietary Publicity Engine To Promote His New Film at the Tribeca Film Festival | ||
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NEW YORK - April 3, 2008 - Melvin Van Peebles, who is recognized as an icon in modern cinema for his commercialization of both Independent and Black films, has retained MyPRGenie, Inc., the world's first on-demand Internet provider of public relations services, as his public relations agency of record and as a partner in his efforts to promote his latest project, Confessionsofa Ex-Doofus-ItchyFooted Mutha. The movie will premiere at the Tribeca Film Festival later this month and has been chosen as one of six "most-noted" films at the event by Downtown Express, a New York City newspaper. "I am really excited to partner with MyPRGenie as my new film debuts at the Tribeca Film Festival," Mr. Van Peebles said. "As an artist and indie filmmaker, my projects have relied on word of mouth - the 'buzz' factor - as well as critical approval to achieve success. MyPRGenie's 'Digital grass roots' methods appeal to my entrepreneurial spirit. These guys not only have their thumbs on the present, but through their innovative use of technology, the future as well." "At MyPRGenie, we are positively thrilled to be partnered with Melvin Van Peebles," Miranda Tan, Chief Executive Officer of MyPRGenie, Inc. "Melvin is an icon, a first-class genius and Renaissance man who has defied convention and who has achieved success on his own terms. This film raises the bar of storytelling through the medium of cinema to a whole new level, and we are honored to represent him." Confessionsofa Ex-Doofus-ItchyFooted Mutha will receive its world debut at the Tribeca Film Festival on April 27, 2008. Confessionsofa... is a tale of adventure, but first and foremost, it is a love story, a funky picaresque comedy filled with wily ruminations of our pilgrim alternating with epic action-bites as the hero stumbles through life. The film is "an oxymoron of emotions - boisterous, joyous and sublimely tender at one moment, then hilarious and street-wise the next," Ms. Tan said. The film's trailer is available for viewing and download at http://www.myprgenie.com/item/1192/ . A native of Chicago, Mr. Van Peebles is one of the most influential people in the history of cinema, and is renowned throughout the world as someone who broke the mold of traditional filmmaking and started the genre of modern independent cinema. His career spans more than 50 years, beginning with his filmmaking and composing debut in Pickup Men for Herrick and, later, Sunlight (both 1957). In the ensuing years, he has achieved popular and critical acclaim both as a filmmaker and actor in such groundbreaking films as Sweet Sweetback's Baadasssss Song (1971), which remains on Variety's list of all-time top grossing films. Mr. Van Peebles has received wide acclaim in Europe, especially for his 1967 film, Story of the Three Day Pass (La Permission), which was adapted from his book of the same name, in which he also starred and wrote the score. Mr. Van Peebles is also an accomplished playwright and musician, with Broadway credits that include (in addition to Don't Play Us Cheap), Ain't Supposed to Die a Natural Death (Drama Desk Award, 1972), and albums that include Brer Soul (1969), the soundtrack to Sweet Sweetback's Baadasssss Song (1971), and As Serious As A Heart-Attack (1974). In addition to the Drama Desk Award, Mr. Van Peebles has to his credit an Emmy Award, a Humanitas Award, three Grammy nominations and eleven Tony nominations. In 2001, he was awarded the highest rank (Chevalier) in the French Legion d'Honneur for his service to the arts. Mr. Van Peebles was the subject of a documentary in 2005, How to Eat Your Watermelon in White Company (and Enjoy It). In his review of Watermelon in The New York Times, A.O. Scott praised Mr. Van Peebles, saying that he conveys "an air of mischief and self-confidence that suggests that whatever else he is, Mr. Van Peebles is that rarest of modern creatures: a free man." Once again, just as with his earlier cinematic milestone, Sweet Sweetback's Baadasssss Song, the silver screen will never be the same. ABOUT MYPRGENIE SOLUTIONS Developed by some of the most experienced public relations professionals, journalists and marketers in the business, MyPRGenie Solutions (MyPRGenie, Inc.), is the world's first on-demand provider of public relations services, allowing clients to engage a wide range of public relations services that are flexible, scalable and affordable. MyPRGenie Solutions features the MyPRGenie proprietary publicity engine, allowing the clients to deliver press releases in the form of PDFs, text, photos or videos to targeted audiences for maximum visibility. With MyPRGenie, clients can be trained to write and upload their press releases and draft customized notes directly to appropriate media channels and major newspapers, with options that will reach more than 4,000 daily newspapers and broadcast media, financial and trade publications, along with online news sites and portals. The advantage to MyPRGenie is that users can employ MyPRGenie Solutions at several levels - including, but not limited to, its publicity engine - to communicate directly and effectively with targeted press, bloggers, analysts, or stakeholders of their choosing. Clients may also use MyPRGenie to selectively communicate, or target, certain types of reporters and editors in the media, based on that client's industry and focus. For more information on MyPRGenie, visit the website at www.myprgenie.com or contact Paul Del Colle at 212-807-8300 x115, and see how easy it can be to publicize yourself. ### |
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| Contact Information | ||
| Name: | Paul DelColle | |
| Phone: | +1 914 478 1091 | |
| Email: | pdelcolle@myprgenie.com | |
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