Bloomington, Indiana -- Jul 29, 2010 / (http://www.myprgenie.com) -- Xlibris Corporation, one of the leading self publishing companies in the industry, recognizes the value of the Internet in spreading the word to a much wider audience. Millions of Internet users depend on Google as their primary search engine tool and authors can now target millions of those searches and drive these visitors to order their books online. Optimizing author's visibility online can now be accomplished through Xlibris' Google Search Marketing Service and gives them the chance to reach to their target audience. Authors have the choice to lead their audience to their own website or direct them to Xlibris' Book Orders Page.

Xlibris' Google Marketing Service works by placing ads of the author's self published book strategically on search results pages with related keywords. With the Google Search Marketing Service, everything is assessed by a click. A comprehensive report on keyword performance and the traffic that each keyword generates, helps determine the performance of the Google Ad campaigns.

When authors find ways to get their books picked up by readers, the Internet is the most effective and powerful book marketing tool. It not only helps authors share their story to their target readers but also promote their self published book.

About Xlibris Corporation

Xlibris Corporation was founded in 1997 and, as the leading publishing services provider for authors, has helped to publish more than 20,000 titles. Xlibris is based in Bloomington, IN and provides authors with direct and personal access to quality publication in hardcover, trade paperback, custom leather-bound, and full-color formats.

For more information, please visit http://www2.xlibris.com/requestkit/index.asp?src=apr&key=sh, email pressrelease@xlibris.com or call at 1-888-795-4274, to receive a free publishing guide.